Real Estate Marketing Dude

Real estate marketing for real estate agents is what I teach. if you are looking for real estate marketing tips, tricks, and techniques check out my wesbite www.realestatemarketingdude.com

REMD-ClearLogo.1 (1)
  • About
  • Marketing Tips
    • Agent Attraction & Retention
    • Audience (Referral) Marketing
    • Transactional Marketing
    • Cold marketing
  • Podcast
  • Training Course
  • Services
    • Flip This Agent
    • Done For You Content Marketing
    • Done For You Listing Marketing
    • DIY Video Marketing Bootcamp
  • Login
You are here: Home / Podcast Episodes / Going ALL IN with Your Database with Sandra Löefgren

Going ALL IN with Your Database with Sandra Löefgren

April 6, 2018 by Mike Cuevas Leave a Comment

Going ALL IN with Your Database with Sandra LöefgrenMike Cuevas
  • Social:
  • Link:
  • Embed:
http://www.realestatemarketingdude.com/wp-content/uploads/2018/04/GoingAllINWithYourDatabase.mp3
Download Audio Subscribe

Real estate is not a sales business. Rather, if you approach the work as a consultant and come from a place of contribution, clients will come to you by way of referrals—and you may not need to do any prospecting at all. By simply going ALL IN with your database and creating systems to maintain relationships with your previous clients, you can survive and thrive without buying a single lead.

Sandra Löefgren is a Keller Williams agent who services the San Diego area. Originally from Sweden, Sandra has been in the US for 13 years, and she got her start in real estate just three years ago. She was named Rookie of the Year in 2016, and her relationships-first approach has skyrocketed her to the top 5% in the San Diego MLS.

Today, Sandra sits down with me to share the key to her early success in real estate, explaining why she chases relationships rather than leads. She discusses her niche in working with military families, her approach to asking for referrals, and her systems for maintaining relationships with previous clients. Sandra offers insight on coming from a place of contribution rather than self-fulfillment and staying top-of-mind through regular check-ins. Listen in for ideas on organizing unique client events and learn how Sandra earned Rookie of the Year honors without buying a single lead!

Today’s Topics

  • Sandra’s niche working with military families
  • Why Sandra chases relationships rather than leads
  • Sandra’s take on coming from a place of contribution
  • How to set realistic expectations and over-deliver
  • Sandra’s approach to asking for referrals
  • How Sandra maintains friendships with previous clients
  • Sandra’s regular client events (i.e.: Swedish Christmas Party)
  • Why you should invite your friends to client events
  • Sandra’s approach to staying top-of-mind via consistent check-ins
  • How Sandra serves as a resource for past client needs
  • The immense value of referrals in the real estate business
  • How Sandra achieved early success without buying any leads

Connect with Sandra Löefgren

Email Sandra at realtybysandra@gmail.com, or give her a call at 619-850-8328.

Resources

The Millionaire Real Estate Agent by Gary Keller, Dave Jenks and Jay Papasan

The ONE Thing by Gary Keller and Jay Papasan

Books by Joe Girard

Real Estate Marketing Dude

Flip This Agent

Filed Under: Real Estate Marketing Dude Tagged with: database, Keller Williams, referrals, relationships, San Diego, Sandra Löfgren, Sweden, The ONE Thing

About Mike Cuevas

Mike Cuevas has been an active Realtor for over 12 years in the Chicagoland area. For the last several years Mike has taken an interest in real estate lead generation and has sought out to help educate the industry in real estate marketing. Mike believes that every real estate office, mortgage company, and title company needs a "marketing dude" on staff to help Realtors in their marketing efforts.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

What You Looking For? Type In Your Marketing Question Here



Recent Posts

4 Ways To Stand Out In 🎆 2018!

4 Ways To Stand Out In 🎆 2018!

The Top 4 Takeaways From Closing Table Mastermind

The Top 4 Takeaways From Closing Table Mastermind

The 2 Step Home Pricing Strategy Sellers Love

The 2 Step Home Pricing Strategy Sellers Love

Creating A Real Estate Customer Experience People Brag About

Creating A Real Estate Customer Experience People Brag About

Why Your Real Estate Logo Matters

Why Your Real Estate Logo Matters

How To Get More People To Watch Your Real Estate Videos

How To Get More People To Watch Your Real Estate Videos

Are You A Real Estate Sales Person Or A Business Owner?

Are You A Real Estate Sales Person Or A Business Owner?

How To Get Referrals Consistently

How To Get Referrals Consistently

How To Compete Against The Flat Fee/Rebate Brokerages & Technology

How To Compete Against The Flat Fee/Rebate Brokerages & Technology

The Best Real Estate Scripts…The Power🤹‍♂️ Of Authenticity

The Best Real Estate Scripts…The Power🤹‍♂️ Of Authenticity

No BS Real Estate Marketing Podcast

Stop Advertising and Start Storytelling with Cielo de la Paz

Duration: 30:44

Don’t Be a Realtor, Be a Referral Resource with Erin Bradley

Duration: 34:52

How to Run a Massive Team & Sell Over 700 Homes a Year with Jenny Wemert

Duration: 36:59

Going ALL IN with Your Database with Sandra Löefgren

Duration: 34:29

Customer Service and Database Nurturing with Jennypher Moore

Duration: 33:25

Becoming the Community Expert with Rett Harmon

Duration: 36:54

The Brokerage Paradigm Shift with Long Doan

Duration: 32:03

Creating Media And Building A Strong Personal Brand with Sam Khorramian

Duration: 34:27

Trials, Tribulations, Passion and Persistence with Danny Morel

Duration: 47:08

The Secret to Success Isn’t Really That Secret with the Ives Team

Duration: 31:13

Top of Mind Brand Awareness with a Dude and a Geek

Duration: 35:10

What Agents Look for in a Brokerage with Cory Rosier

Duration: 38:58

Being Authentic on Social Media Attracts with Felix Hung

Duration: 40:43

Converting Leads with Multiple Touches, Multiple Ways with David Tai

Duration: 38:35

Systems Run Businesses, Not People with Jesse Zagorsky

Duration: 39:50

Become the Investor and Build Wealth Through Syndication with Daron Campbell

Duration: 37:22

Building Relationships and Trust with Facebook Ads Featuring Travis Thom

Duration: 42:19

Bringing Your Best Production Being Healthy with David Golden

Duration: 28:04

How to Leverage a Mega Team Using Technology and Marketing Systems with Kevin Markarian

Duration: 44:20

Running Your Team Like a Business with Barry Jenkins

Duration: 39:43

Green Screen Video Makes You Look More Interesting

Duration: 28:46

What it Takes to Build a Team with Suneet Agarwal

Duration: 28:29

Everything You Need to Know About Internet Purchased Leads

Duration: 39:05

Branding, Branding, Branding with The Bald Guy with a Red Tie

Duration: 37:09

Disrupting Your Market Using Video with Jeff Pfitzer

Duration: 39:13

From Rookie to Rockstar in 3 Years, with Zandra Ulloa

Duration: 37:09

Interview with The Real Estate Facebook Ad Ninja

Duration: 56:21

Conversion through Authenticity With Tristan Ahumada

Duration: 43:19

Meet the Man Behind Stopping Zillow

Duration: 37:46

Communication, DISC, Authenticity = Conversion

Duration: 45:37

Why Data Equals Business

Duration: 33:59

Zillow vs. the Real Estate Industry & What You Can Do

Duration: 30:27

Making Credit Repair Sexy Again

Duration: 30:44

Attracting vs Chasing Business

Duration: 42:40

Scaling Your Business with Investors

Duration: 46:30

Attracting Leads Online with Ryan Stewman aka The Hardcore Closer

Duration: 46:36

Creating Value For Your Realtors With Ryan Lipsey

Duration: 31:40

You Can’t Attract Business Without A Brand – With Alexandra Courson

Duration: 30:08

Is This The Brokerage Model of the Future? With David Kurz

Duration: 44:10

Using Facebook Live to Expand Your Audience

Duration: 35:14

The Power Of Story Telling..

Duration: 54:32

Why Teams Are Going To Take Over The Industry

Duration: 35:12

Why Confidence Is Your Best Script with Sean Swank

Duration: 33:46

Creating A Culture And Community Of Agents

Duration: 33:34

The Truth On Trump’s Suspension Of the FHA Mortgage Insurance Rate Cut

Duration: 19:40

The Crucial Elements of A Successful Direct Mail Farming Campaign

Duration: 44:11

Converting Leads Through Text With Jesse Beaudoin

Duration: 1:08:35

Your Largest Source Of Business With Contactually CEO Zvi Band

Duration: 46:46

What You Need To Know About Video Marketing With Shane Pendley

Duration: 32:36

The Future of Real Estate Brokerages with Vince Arcuri

Duration: 31:38

Relationship Building Through Service

Duration: 31:55

Humanizing Your Conversion Efforts Through Personalization With Costa Peppas

Duration: 50:13

Creating A Local Celebrity Branded Business-With Mike Bjorkman

Duration: 1:04:16

How An Independent Brokerage Grew To 500 Agents And #26 On The Inc. 500 In Less Than 5 Years

Duration: 53:32

The 5 Types Of Video Content To Create

Duration: 28:14

Conversion Through Education With David Serpa

Duration: 58:42

Rockstar Branding With Cherrie Brown: How To Make Your Database Love You

Duration: 43:26

What Not to Do on LinkedIn With David Cole

Duration: 55:28

You Cannot Market Your Business Without Having a Brand

Duration: 32:48

Drip Campaigns Building Relationships For Ultimate Conversion

Duration: 29:00

How to Farm a Neighborhood With the Best ROI

Duration: 32:15

The Most Important Thing To Do With Your Database

Duration: 33:54

How To Get More Real Estate Agents To Work With You

Duration: 27:47

Is the Real Estate Industry in Trouble and Nobody is Paying Attention?

Duration: 41:51

How To Avoid Tire Kicker Buyers

Duration: 24:09

Why You Should Ditch Seller Scripts and Do This!

Duration: 25:54

013: The Secret To Why People Refer Realtors Clients

Duration: 29:23

012: Advanced Facebook Ads Strategy Selling Without Selling Anything

Duration: 25:18

Episode 11: Facebook Fan Page or Personal Page

Duration: 29:01

Episode 10: Direct Mail Rocks, and Here’s Why

Duration: 33:26

Episode 9: How Video Email Closes More Deals

Duration: 28:37

Episode 8: Creating Emails Your Database Wants to Read

Duration: 24:27

Episode 7: Why Do Some Agents Convert Better Than Others

Duration: 25:16

Episode 6: The 3 Channels to Use for Referral Marketing

Duration: 27:51

Episode 5: How to Avoid Being Forgotten About in Real Estate

Duration: 29:34

Episode 4: Who, What, When, How and Why You Should Be Creating Content

Duration: 27:17

Episode 3 – 2016 Real Estate Marketing Must Do’s

Duration: 37:18

Episode 2: Cold Prospect Marketing with Mike Hellickson

Duration: 13:59

Episode 1: Becoming a 7-Figure Real Estate Agent with Mike Hellickson

Duration: 30

Subscribe To My Marketing Podcast

Stop Advertising and Start Storytelling with Cielo de la Paz

Duration: 30:44

Don’t Be a Realtor, Be a Referral Resource with Erin Bradley

Duration: 34:52

How to Run a Massive Team & Sell Over 700 Homes a Year with Jenny Wemert

Duration: 36:59

Going ALL IN with Your Database with Sandra Löefgren

Duration: 34:29

Customer Service and Database Nurturing with Jennypher Moore

Duration: 33:25

Becoming the Community Expert with Rett Harmon

Duration: 36:54

The Brokerage Paradigm Shift with Long Doan

Duration: 32:03

Creating Media And Building A Strong Personal Brand with Sam Khorramian

Duration: 34:27

Trials, Tribulations, Passion and Persistence with Danny Morel

Duration: 47:08

The Secret to Success Isn’t Really That Secret with the Ives Team

Duration: 31:13

Top of Mind Brand Awareness with a Dude and a Geek

Duration: 35:10

What Agents Look for in a Brokerage with Cory Rosier

Duration: 38:58

Being Authentic on Social Media Attracts with Felix Hung

Duration: 40:43

Converting Leads with Multiple Touches, Multiple Ways with David Tai

Duration: 38:35

Systems Run Businesses, Not People with Jesse Zagorsky

Duration: 39:50

Become the Investor and Build Wealth Through Syndication with Daron Campbell

Duration: 37:22

Building Relationships and Trust with Facebook Ads Featuring Travis Thom

Duration: 42:19

Bringing Your Best Production Being Healthy with David Golden

Duration: 28:04

How to Leverage a Mega Team Using Technology and Marketing Systems with Kevin Markarian

Duration: 44:20

Running Your Team Like a Business with Barry Jenkins

Duration: 39:43

Green Screen Video Makes You Look More Interesting

Duration: 28:46

What it Takes to Build a Team with Suneet Agarwal

Duration: 28:29

Everything You Need to Know About Internet Purchased Leads

Duration: 39:05

Branding, Branding, Branding with The Bald Guy with a Red Tie

Duration: 37:09

Disrupting Your Market Using Video with Jeff Pfitzer

Duration: 39:13

From Rookie to Rockstar in 3 Years, with Zandra Ulloa

Duration: 37:09

Interview with The Real Estate Facebook Ad Ninja

Duration: 56:21

Conversion through Authenticity With Tristan Ahumada

Duration: 43:19

Meet the Man Behind Stopping Zillow

Duration: 37:46

Communication, DISC, Authenticity = Conversion

Duration: 45:37

Why Data Equals Business

Duration: 33:59

Zillow vs. the Real Estate Industry & What You Can Do

Duration: 30:27

Making Credit Repair Sexy Again

Duration: 30:44

Attracting vs Chasing Business

Duration: 42:40

Scaling Your Business with Investors

Duration: 46:30

Attracting Leads Online with Ryan Stewman aka The Hardcore Closer

Duration: 46:36

Creating Value For Your Realtors With Ryan Lipsey

Duration: 31:40

You Can’t Attract Business Without A Brand – With Alexandra Courson

Duration: 30:08

Is This The Brokerage Model of the Future? With David Kurz

Duration: 44:10

Using Facebook Live to Expand Your Audience

Duration: 35:14

The Power Of Story Telling..

Duration: 54:32

Why Teams Are Going To Take Over The Industry

Duration: 35:12

Why Confidence Is Your Best Script with Sean Swank

Duration: 33:46

Creating A Culture And Community Of Agents

Duration: 33:34

The Truth On Trump’s Suspension Of the FHA Mortgage Insurance Rate Cut

Duration: 19:40

The Crucial Elements of A Successful Direct Mail Farming Campaign

Duration: 44:11

Converting Leads Through Text With Jesse Beaudoin

Duration: 1:08:35

Your Largest Source Of Business With Contactually CEO Zvi Band

Duration: 46:46

What You Need To Know About Video Marketing With Shane Pendley

Duration: 32:36

The Future of Real Estate Brokerages with Vince Arcuri

Duration: 31:38

Relationship Building Through Service

Duration: 31:55

Humanizing Your Conversion Efforts Through Personalization With Costa Peppas

Duration: 50:13

Creating A Local Celebrity Branded Business-With Mike Bjorkman

Duration: 1:04:16

How An Independent Brokerage Grew To 500 Agents And #26 On The Inc. 500 In Less Than 5 Years

Duration: 53:32

The 5 Types Of Video Content To Create

Duration: 28:14

Conversion Through Education With David Serpa

Duration: 58:42

Rockstar Branding With Cherrie Brown: How To Make Your Database Love You

Duration: 43:26

What Not to Do on LinkedIn With David Cole

Duration: 55:28

You Cannot Market Your Business Without Having a Brand

Duration: 32:48

Drip Campaigns Building Relationships For Ultimate Conversion

Duration: 29:00

How to Farm a Neighborhood With the Best ROI

Duration: 32:15

The Most Important Thing To Do With Your Database

Duration: 33:54

How To Get More Real Estate Agents To Work With You

Duration: 27:47

Is the Real Estate Industry in Trouble and Nobody is Paying Attention?

Duration: 41:51

How To Avoid Tire Kicker Buyers

Duration: 24:09

Why You Should Ditch Seller Scripts and Do This!

Duration: 25:54

013: The Secret To Why People Refer Realtors Clients

Duration: 29:23

012: Advanced Facebook Ads Strategy Selling Without Selling Anything

Duration: 25:18

Episode 11: Facebook Fan Page or Personal Page

Duration: 29:01

Episode 10: Direct Mail Rocks, and Here’s Why

Duration: 33:26

Episode 9: How Video Email Closes More Deals

Duration: 28:37

Episode 8: Creating Emails Your Database Wants to Read

Duration: 24:27

Episode 7: Why Do Some Agents Convert Better Than Others

Duration: 25:16

Episode 6: The 3 Channels to Use for Referral Marketing

Duration: 27:51

Episode 5: How to Avoid Being Forgotten About in Real Estate

Duration: 29:34

Episode 4: Who, What, When, How and Why You Should Be Creating Content

Duration: 27:17

Episode 3 – 2016 Real Estate Marketing Must Do’s

Duration: 37:18

Episode 2: Cold Prospect Marketing with Mike Hellickson

Duration: 13:59

Episode 1: Becoming a 7-Figure Real Estate Agent with Mike Hellickson

Duration: 30

Real Estate Marketing Tips

  • 4 Ways To Stand Out In 🎆 2018!
  • The Top 4 Takeaways From Closing Table Mastermind
  • The 2 Step Home Pricing Strategy Sellers Love
  • Creating A Real Estate Customer Experience People Brag About
  • Why Your Real Estate Logo Matters
  • How To Get More People To Watch Your Real Estate Videos
  • Are You A Real Estate Sales Person Or A Business Owner?
  • How To Get Referrals Consistently

What You Looking For? Type In Your Marketing Question Here

Connect Me With DUDE!

  • Email
  • Facebook
  • Instagram
  • LinkedIn
  • Pinterest
  • Twitter
  • YouTube

Contact Me!

Mike Cuevas-Real Estate Marketing Dude           
P: 773-988-6599
Email:
Mike@attracktor.com

© 2018 www.RealEstateMarketingDude.com Privacy Policy & Terms Of Service