Is Your Value Proposition Good Enough?
Quit trying to sell Realtors on why they should work with you and start earning their business by better serving them with a Real Estate Marketing Dude!
We teach businesses within the real estate industry how to create more agent relationships through creating a better value proposition.
(Most of the content on this page is protected for clients. If you have interest in becoming certified a Certified Real Estate Marketing Dude and fit the description we look for, schedule a demo).
There is nothing magical to creating more Realtor relationships. It’s very simple. Give Realtors what they want for their business and they will be more attracted to working with you.
We believe the ultimate way to increase your own business is by helping Realtors increase theirs.
If you are looking help Realtor’s win more business through better serving them, you’re in the right spot.
Putting A Real Estate Marketing Dude In Your Office Is Where You Start!
You will learn how to create a value proposition around your business that attracts Realtors simply by doing what most of their brokers aren’t. In today’s world, agents need more help than just 50% of the cost of a lead source. They need someone to kick the in them in the butt and help them succeed.
Agents don’t want more wining and dining, they want to increase their bottom line!
What Do Agents Really Want?
The #1 Answer was valuable training…
The #2 answer was support!
We have created a system that allows you place a real estate marketing dude in your office to better serve your Realtors. Now YOU can give your agents what they are looking for so you can begin earning their business.
Agents are sick of cold calling, prospecting, and old school sleazy business practices. Everything we will teach you will revolve around teaching agents how to ATTRACT business instead.
Would you like to provide more real estate agents with training?
Are you currently providing enough support for your agents?
I want to teach you how to share our systems so you can enhance your value proposition. Realtors don’t want more coffee meetings, they want help getting to the next level. That’s where we come in.
Happy Realtors = a happy business.
Here Is Our Process!
Step 1- Reposition Your Brand Into An Authority
The very first thing we do is reposition your brand amongst your local community as someone who helps Realtors gain more listings and buyers.
For example we want to take your brand and make it more attractive to do business with by repositioning it. This lender has gone from the traditional, “we have the best rates and service value proposition” to what you see in the video below. He helps Realtors understand how to market their business via video who happens to be a lender.
Who would an agent rather work with?
This video generated over 1200 views and 3 individual appointments in a 24 hour time frame simply because of repositioning.
Step 2- Curating Content Consistently To The Right Audience(Real Estate Agents)
After your brand has been re-established we will plan and run your monthly agent outreach efforts. We take on a brand director role managing and running your social media, email distribution, and monthly agent events. It’s like having a full time marketing department working for you, but for a fraction of the cost.
We manage the following for you:
- Your “Attracktor” created Facebook group
- Your social channels both personal and business
- Compose all agent emails
- Plan you monthly educational events
- Plan your monthly social events
It’s our job to plan your schedule and create the content or events that Attract more agent relationships. It’s your job to invest each month the time necessary to deliver the content.
Step 3- Running Your Monthly Agent Events
Real estate agents want more training. The problem is that not too many people are giving it to them. We will carry out a variety of events you can be hosting each month to share with local agents in your community. Here is a list of what kind of events you can be hosting with us installed as your brand director.
4 week Attract & Retain Formula Online Bootcamp– Each month we launch a 4 week marketing training series that teaches Realtors how to set up the infrastructure to running an attraction based business. In it we, build out their referral marketing systems and define their transactional process. All Realtors are able to take our training FREE of charge.
2 Webinars A Month– We host 2 webinars a month that you are able to share with your agents. We will promote these webinars on your behalf within your social media pages as well as distribute to your agent email list. You can also use them to gauge interest from other agents you are trying to strike a relationship with.
Lunch & Learns– We will train you on various presentations to share with real estate agents. These are in person live events you can deliver on your own.
Live Event With Real Estate Marketing Dude– I will fly into your market and do a live launch event with 50-300 agents present 1-2 times a year.
Bring In An Attracktor Trainer– We have several trainers inside our software platform, Attracktor, that would be interested in doing an event in your market. All of our trainers are speakers who are more than happy to do events in your market. All you have to do is schedule them.
Social Events– We will work with you to set up and define social gatherings for your local community and real estate agents.
Step 4- Become An Attracktor Coach
We built a software solution called Attracktor, but Attracktor is more than a software. It’s a marketing training center, relationship building software, and a community! Once you have been through all of our training, you will have passed the requirements for becoming an approved coach of Attracktor.
You can also begin helping agents we introduce you to get through all of our training material and adapt the business model we teach Realtors called the Attract & Retain Formula. You can learn more about it by clicking this link here.
Attracktor is a….
- Marketing Training University– All of our marketing training courses are already in Attracktor. Now you can share our training courses with your agents on advanced marketing strategies like Facebook Ads and Retargeting, Advanced Video Marketing, and so on. Agents want more training from their brokers and service providers, so we made it easy for you to give it to them.
- Relationship Builder , Transaction Management Software, & Direct Mail Marketing System– Our software focuses on relationship/referral marketing and transaction management. Did you know roughly 69% of ALL agent business comes from referrals or repeat clients? We made it easy for agents to create an audience out of their database that results in many referrals and repeat business. Agents don’t get referrals from strangers, they get them from the people they know. We just created a system that keeps an agent’s brand in front of the largest source of business, their database. Attracktor is also a full CRM where they can implement effective workflow systems for buyers and sellers, schedule tasks, and automate various proven direct mail campaigns.
- An Advanced Real Estate Marketing Community– Because we teach advanced marketing stuff, we need to continue to serve our members (your agents) as things change. What works today in Facebook won’t work tomorrow and vice versa. We take your agent’s marketing support questions for you as an extension of your brand and serve them through our members only private webinars or Private Facebook group. We are your marketing department without having the overhead of having one in house. Imagine having the same support a national franchise gives to their franchisees.
If you are looking to create more Realtor relationships, we can certainly help you, but we DO NOT take everyone. It takes a certain kind of individual to become a Certified Real Estate Marketing Dude or Dudette.
Do You Qualify?
If you have interest in learning more about how this works, you need to set up a site demo with me, but let’s first describe who this is right for.
Here’s who this works best with;
- Title Or Mortgage Companies. If you are a solo practitioner, this might be too much for you to handle. We have created a franchise like system that will require the proper training to implement. Learning our material will take time, so the question is do you have enough of it to invest in learning something new?
- Recruiters or Agent Concierge. If you are a recruiter or take on a business development role in your office, I want to speak with you. This was built with you in mind.
- Other Realtor Service Providers. Do you rely on agent referrals to drive your bottom line? If so, you might be a fit.
Because it takes a certain type of individual here’s who best fits our model;
- You must have a dedicated business development employee (if not you) on staff.
- Be able to speak in public
- Be motivated to help hundreds of Realtors
- Be willing to travel for training
- Be outgoing
- Be a “D” personality type
NOTE: If you are an independent practitioner, this is most likely better suited for your manager or boss. Share this page with them and if there’s further interest set up a demo with me. Becoming a certified Marketing Dude/Dudette is a learning curve and I can guarantee you haven’t seen anything like this before.
Here’s what some of our affiliates and agents had to say about what we are doing….
If you have serious interest in exploring this further, I want you to click on the link below which will share a video that will explain in more detail the WHY behind the business model we teach real estate agents. I would suggest watching this in full and seeing if you agree with our mindset and teachings. If you agree with what you see, set up a demo with me.
This is not going to be for everyone.
Attracktor offers the one marketing strategy that EVERY one of your agents can implement regardless of their level of tech expertise. Marketing and lead generation is easy, especially when they place their marketing efforts in front of where over 60% of ALL business comes from.
Either way we thank you for your interest.If you have further interest schedule a LIVE DEMO by clicking the image below and we will first set up a call to speak further.