Are you walking away from online leads because they aren’t ready to buy right now? If so, you are missing an opportunity. What if you treated those prospects the same as your friends and family, your professional network and your past clients? What if you applied relational marketing to your online leads and used branding […]
Standing Out in a Competitive Market with Mike Bernier
As the real estate industry gets more and more competitive, agents and brokers must find ways to stand out—especially in markets where inventory is tight and there are many more buyers than available listings. How do you get creative and hunt down listings that are not on the MLS? Are there unique ways to work […]
The Brokerage Paradigm Shift with Long Doan
When I got into real estate 16 years ago, agents sought to join the ‘big box’ brokerages with the largest market share in their area. But things have changed, and today a full 57% of agents are with independent brokerages. Why? Because consumers don’t care what flag you’re flying: Only 4% choose the brand over […]